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Sales Deck

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Sales Deck Assessment

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15-question assessment covering sales deck structure, presentation flow, sales resources, battle cards, and competitive positioning. Passing score: 80%.
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1. The primary purpose of a Sales Deck is to:
Replace the need for a sales conversation Visually communicate the value proposition, solution, and call to action Serve as internal training only Store customer data
2. Which should come FIRST in an effective Sales Deck?
Pricing and packages Customer testimonials A hook or problem statement that resonates with the prospect Company history
3. Sales Resources typically include all of the following EXCEPT:
Case studies and testimonials Product one-pagers and comparison sheets Company payroll documents Competitive battle cards
4. A Sales Deck differs from Sales Resources in that:
The deck is a presentation for prospects; resources are supporting collateral They are the same thing Resources are only for internal use The deck is always printed
5. What best describes a battle card in sales resources?
A competitor comparison sheet for positioning against specific rivals A script for difficult customers A list of product bug fixes A team-building exercise
6. After showing the solution slide, what should you do next?
Immediately close for the sale Transition to proof — case studies, testimonials, results Ask about their weekend plans End the meeting
7. What is the recommended maximum number of slides in an effective Sales Deck for an initial meeting?
5-10 slides 20-30 slides 50+ slides There is no limit
8. A Sales Deck should contain every possible detail about the product.
True False
9. Sales Resources should be updated regularly based on competitive landscape changes.
True False
10. The Sales Deck should be identical for every prospect regardless of industry.
True False
11. List five essential slides that should be in every Sales Deck.
Problem, Solution, How It Works, Proof, Call to Action Intro, Team, History, Pricing, Contact Agenda, Bio, Tech Specs, FAQ, Next Steps Cover, Mission, Values, Gallery, Thank You
12. Enumerate four types of Sales Resources that support a Sales Deck.
Case studies, One-pagers, Battle cards, ROI calculators Payroll, Invoices, Contracts, Timesheets Emails, Calendars, Tasks, Reports Code repos, Architecture docs, API specs, DB schemas
13. List three factors for tailoring a Sales Deck to a specific prospect.
Industry, Role, Known pain points Favorite color, Age, Birthday Weather, Traffic, News Stock price, Market cap, Share volume
14. A prospect asks for pricing before seeing the full deck. Should you move pricing earlier?
No — value must precede price in the narrative arc Yes — always give customers what they ask for Yes — pricing is the most important slide No — pricing should never be shared
15. A competitor releases a feature overlapping your core offering. How should you update the deck?
Minor mention in context, focus on your differentiation; battle cards take the heavy lift Completely rewrite the deck around the competitor Remove all pricing information Ignore it completely